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	<title>kate mats &#187; random</title>
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	<link>http://katemats.com/blog</link>
	<description>bringing style and technology together</description>
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		<title>What is the World Coming to?</title>
		<link>http://katemats.com/blog/2009/02/11/what-is-the-world-coming-to/</link>
		<comments>http://katemats.com/blog/2009/02/11/what-is-the-world-coming-to/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 03:07:27 +0000</pubDate>
		<dc:creator>kate</dc:creator>
				<category><![CDATA[random]]></category>
		<category><![CDATA[crime]]></category>
		<category><![CDATA[drugs]]></category>
		<category><![CDATA[mexico]]></category>

		<guid isPermaLink="false">http://katemats.com/blog/?p=370</guid>
		<description><![CDATA[I know that America certainly isn&#8217;t in the best condition, but it seems like much of the world isn&#8217;t doing too much better.&#160; I have seen the move Traffic, and I recently went on vacation to Mexico, but it is still hard for me to fathom news like: Mexico drug gangs threaten cops on radio, [...]]]></description>
			<content:encoded><![CDATA[<p>I know that America certainly isn&#8217;t in the best condition, but it seems like much of the world isn&#8217;t doing too much better.&nbsp; I have seen the move <i>Traffic</i>, and I recently went on vacation to Mexico, but it is still hard for me to fathom news like: <i>Mexico drug gangs threaten cops on radio, kill them</i>. Now this article is from Tijuana, and perhaps other border towns have similar crime stories, but it is still so shocking. Here is an excerpt from the article (the rest can be found <a mce_href="http://www.msnbc.msn.com/id/29056162/" href="http://www.msnbc.msn.com/id/29056162/">here</a>):</p>
<address>Mexican drug gangs near the U.S. border are breaking into police radio frequencies to issue chilling death threats to cops which they then carry out, demoralizing security forces in a worsening drug war.</p>
<p>&#8220;You&#8217;re next, bastard &#8230; We&#8217;re going to get you,&#8221; an unidentified drug gang member said over the police radio in the city of Tijuana after naming a policeman.</p></address>
<address>The man also threatened a second cop by name and played foot-stomping &#8220;narcocorrido&#8221; music, popular with drug cartels, over the airwaves.</p>
<p>&#8220;No one can help them,&#8221; an officer named Jorge said of his threatened colleagues as he heard the threats in his patrol car.</p>
<p>Sure enough, two hours later the dead bodies of the two named policemen were found dumped on the edge of the city, their hands tied and bullet wounds in their heads.</p>
<p>Cartels killed some 530 police in Mexico last year, some of them corrupt officers who were working for rival gangs. Others were killed in shoot-outs or murdered for working against the gangs or refusing to turn a blind eye to drug shipments.</p>
<p>Violence has hit shocking levels in Tijuana, over the border from San Diego, since President Felipe Calderon launched an army crackdown on traffickers in late 2006, stirring up new wars between rival cartels over smuggling routes.<br /></address>
<p>This news certainly shocked me and I think it makes you realize how fortunate we are here.</p>
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		<title>Sugar Daddies &#8211; Seriously?</title>
		<link>http://katemats.com/blog/2009/01/30/sugar-daddies-seriously/</link>
		<comments>http://katemats.com/blog/2009/01/30/sugar-daddies-seriously/#comments</comments>
		<pubDate>Fri, 30 Jan 2009 17:55:43 +0000</pubDate>
		<dc:creator>kate</dc:creator>
				<category><![CDATA[random]]></category>
		<category><![CDATA[dating]]></category>
		<category><![CDATA[love]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[sugar daddies]]></category>

		<guid isPermaLink="false">http://katemats.com/blog/?p=355</guid>
		<description><![CDATA[Sure&#8230; When I was young and struggling to pay my rent, I used to remember what it would be like to shop in a high end store like Nordstrom.  I would be so envious of the girls who had the license plate frames &#8220;I would rather be shopping at Nordstrom&#8221;, since it meant that not [...]]]></description>
			<content:encoded><![CDATA[<p>Sure&#8230; When I was young and struggling to pay my rent, I used to remember what it would be like to shop in a high end store like Nordstrom.  I would be so envious of the girls who had the license plate frames &#8220;I would rather be shopping at Nordstrom&#8221;, since it meant that not only they could buy one thing there but probably shopped there all the time.  I even remember the first time I did buy something there.  It was when I was about 22 and I bought a skirt of the juniors&#8217; sale rack for $24.  Even though I had high aspirations and desires though, I always thought the only way I would ever achieve such nice things was hard work.  I busted my butt through school and my job, tolling long hours at the office.  I knew that the only sure fire way I could ever get what I wanted was sheer sweat and determination.</p>
<p>Sometimes when things were really hard though&#8211;I would get a bad grade on a test, or my boss would be a little too harsh with his criticism, I would sit and wish: if only I had some prince charming who was just tolerable enough to rescue me, or at a minimum provide some temporary relief.  I thought it had to be possible, I mean I wasn&#8217;t bad looking, I knew I was intelligent and most of the time people seemed to like my company.  Of course I had no idea how to find such a companion, so I abandoned the thoughts of rescue and continued with my plan of working hard.</p>
<p>Well when I was watching <a href="http://www.goodmorningamerica.com"><em>Good Morning America</em></a>, they had a story on sugar daddies which has been exploding recently.  There are a ton of sites, and it is kind of crazy that this has become so main stream.  One girl even described it as &#8220;dating with perks&#8221;.  Some people are comparing it to prostitution.  And of course there is all sorts of debates and ethical implications.  I was kind of surprised at the number of sites devoted to this such as SeekingArrangement.com.  Anyway, I don&#8217;t think I would have ever looked for an &#8220;arrangement&#8221; like these, but it is certainly an interesting thing that has become possible thanks to the Internet.  Watch the video and read the article <a href="http://tinyurl.com/b2yovj">here</a>.</p>
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		<title>How do you measure up?</title>
		<link>http://katemats.com/blog/2008/12/19/how-do-you-measure-up/</link>
		<comments>http://katemats.com/blog/2008/12/19/how-do-you-measure-up/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 21:45:21 +0000</pubDate>
		<dc:creator>kate</dc:creator>
				<category><![CDATA[random]]></category>

		<guid isPermaLink="false">http://katemats.com/blog/?p=318</guid>
		<description><![CDATA[With most men there is always some sort of competition of whose is bigger, and as of now ladies, you can determine for your self.
A new brand of condoms, Condometric, is on the market that has a ruler imprinted inside the latex (so the ink never touches the skin).  The come in 4 different flavors: [...]]]></description>
			<content:encoded><![CDATA[<p>With most men there is always some sort of competition of whose is bigger, and as of now ladies, you can determine for your self.</p>
<p>A new brand of condoms, <a href="http://www.curiosite.com/condometric/enindex.html">Condometric</a>, is on the market that has a ruler imprinted inside the latex (so the ink never touches the skin).  The come in 4 different flavors: cherry rider, papito banana (this is probably the one I would try since I love tropical flavors), Katana Lima (lime), and original rubber.</p>
<p>Kind of amazing all the different inventions that are out there huh?<a href="http://katemats.com/blog/wp-content/uploads/2008/12/condometric.png" rel="shadowbox[post-318];player=img;" rel="lightbox[318]"><img class="alignright size-medium wp-image-319" title="condometric" src="http://katemats.com/blog/wp-content/uploads/2008/12/condometric-300x297.png" alt="" width="300" height="297" /></a></p>
]]></content:encoded>
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		<title>Top Searches for 2008</title>
		<link>http://katemats.com/blog/2008/12/03/top-searches-for-2008/</link>
		<comments>http://katemats.com/blog/2008/12/03/top-searches-for-2008/#comments</comments>
		<pubDate>Wed, 03 Dec 2008 13:59:34 +0000</pubDate>
		<dc:creator>kate</dc:creator>
				<category><![CDATA[random]]></category>
		<category><![CDATA[top searches]]></category>
		<category><![CDATA[yahoo]]></category>

		<guid isPermaLink="false">http://katemats.com/blog/?p=288</guid>
		<description><![CDATA[Each year Yahoo publishes the top searches for the year.  This year I had to google 2 of them.
1. Britney Spears
2. WWE (World Wrestling Entertainment)
3. Barack Obama
4. Miley Cyrus
5. RuneScape
6. Jessica Alba
7. Naruto
8. Lindsay Lohan
9. Angelina Jolie
10. American Idol
]]></description>
			<content:encoded><![CDATA[<p>Each year Yahoo <a href="http://buzz.yahoo.com/yearinreview2008/top10/">publishes the top searches</a> for the year.  This year I had to google 2 of them.</p>
<p>1. Britney Spears<br />
2. WWE (World Wrestling Entertainment)<br />
3. Barack Obama<br />
4. Miley Cyrus<br />
5. RuneScape<br />
6. Jessica Alba<br />
7. Naruto<br />
8. Lindsay Lohan<br />
9. Angelina Jolie<br />
10. American Idol</p>
]]></content:encoded>
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		<title>Quick Update</title>
		<link>http://katemats.com/blog/2008/10/09/quick-update/</link>
		<comments>http://katemats.com/blog/2008/10/09/quick-update/#comments</comments>
		<pubDate>Fri, 10 Oct 2008 03:51:42 +0000</pubDate>
		<dc:creator>kate</dc:creator>
				<category><![CDATA[random]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[thoughts]]></category>
		<category><![CDATA[update]]></category>

		<guid isPermaLink="false">http://katemats.com/blog/?p=196</guid>
		<description><![CDATA[I have been so busy getting ready to go on my vacation I feel like I haven&#8217;t had time to even check email let along post.  I wanted to write a brief post though so at least people felt like I hadn&#8217;t just disappeared.
The economy is really scary.  There are lots of blog posts going [...]]]></description>
			<content:encoded><![CDATA[<p>I have been so busy getting ready to go on my vacation I feel like I haven&#8217;t had time to even check email let along post.  I wanted to write a brief post though so at least people felt like I hadn&#8217;t just disappeared.</p>
<p>The economy is really scary.  There are lots of blog posts going up now about how the world is sprialing into the abyss.  I have been reading it for some time but I guess I never really believed it.  I think the optimist in me keeps hoping everything is going to bounce back.  I sure hope that is indeed the case.  I still haven&#8217;t sold my stocks, and I am actually thinking about maybe buying some more while the market is down&#8211;call me crazy.</p>
<p>Since I don&#8217;t have much to talk about&#8211;here is some good advice for clear or stormy climates&#8230;..</p>
<p>http://www.docstoc.com/docs/1822343/CEO_ALL_HANDS_10-7-08_FINAL<br />
http://blog.weatherby.net/2008/10/a-ceos-sequoia.html<br />
<em></em></p>
<p><em>From The Funded: </em><br />
Today, Sequoia Capital hosted a mandatory CEO All-Hands Meeting on Sand Hill Road. There were about 100 CEO’s in attendance and let me tell you, the mood was somber. I’m not one to perpetuate doom and gloom or bad news, but let me underscore this for you: We are in a serious economic downturn and this is just the beginning. Immediate, decisive and swift action is required, along with frugal, day-to-day management of expenses and our business is required.<br />
***Here are my notes from the meeting. Keep this note in your in-box and read it every day. I’m serious folks, this is for our survival.***<br />
Speakers:</p>
<ul>
<li>Mike Moritz, General Partner, Sequoia Capital (he moderated the speakers).</li>
<li>Eric Upin, Partner, Sequoia Capital (Eric ran the $26-Billion Stanford Endowment Fund and knows a few things about Economics and investing.)</li>
<li>Michael Partner, Sequoia Capital (Michael was recruited to start Sequoia’s very first hedge fund, coming from Maverick Capital and Robertson Stephens. I know him from my BEA days.)</li>
<li>Doug Leone, , General Partner, Sequoia Capital</li>
</ul>
<p>Slide projected on the huge conference room screen as people assembled inside the conference center to take their seats: a gravestone with the inscription: RIP, Good Times</p>
<p>Mike Moritz:</p>
<ul>
<li>The only time Sequoia’s assembled all CEO’s like this was during the dot.com crash.</li>
<li>We are in drastic times. Drastic times mean drastic measures must be taken to survive. Forget about getting ahead, we’re talking survive. Get this point into your heads.</li>
<li>For those of you that are not cash-flow positive, get there now. Raising capital is nearly impossible if you’re too far off of cash flow positive.</li>
<li>There will be consequences for those who hesitate. Act now.</li>
</ul>
<p>Eric Upin:</p>
<ul>
<li>It’s always darkest before it’s pitch black.</li>
<li>Survival of this storm means drastic measures must be taken now, so you will have the opportunity to capitalize on this down turn in the future.</li>
<li>We are in the beginning of a long cycle, what we call a “Secular Bear Market.” This could be a 15 year problem. [many slides on historical charts of previous recessions, averaging 17 year cycles.]</li>
<li>The credit market [versus the Equity markets] are the issue and will take time to recover.</li>
<li>Inflection point: Make changes, slash expenses, cut deep and keep marching. You can’t be a general if you turn back.</li>
<li>This is a global issue and not a ‘normal’ time.</li>
<li>There is significant risk to growth and your personal wealth.</li>
<li>Advice:
<ul>
<li>Manage what you can control. You can’t control the economy, but you can control everything else.</li>
<li>Cut spending. Cut fat. Preserve Capital.</li>
<li>Don’t trust your models and spreadsheets. All assumptions prior to today are wrong.</li>
<li>Focus on quality.</li>
<li>Reduce risk.</li>
</ul>
</li>
</ul>
<p>Michael Beckwith:</p>
<ul>
<li>Note: Michael had a lot of slides that were charts, data points and comparisons.</li>
<li>A “V” shaped recovery is unlikely</li>
<li>Cuts in spending will accelerate in Q4/Q1. Look at eBay—this is just the beginning.</li>
</ul>
<p>Doug Leone:</p>
<ul>
<li>This is a different animal and will take years to recover.</li>
<li>Getting another round if you’re not profitable will be rough.</li>
<li>Do everything possible to get to cash flow positive. Now.</li>
<li>Nail your Sales and Marketing message.</li>
<li>Pound your competitors shortcomings. They’re hurting and they will be quiet. Take the offensive.</li>
<li>In a downturn, aggressive PR and Communications strategy is key.</li>
<li>M&amp;A will decrease dramatically and only lean companies, with proven sales models will be acquired.</li>
<li>Spectrum discussion:
<ul>
<li>Capital Preservation ß&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-à Grab Market</li>
<li>Everyone should be far to the left (capital preservation)</li>
</ul>
</li>
</ul>
<p>Requirements of our companies.</p>
<ol>
<li>You must cut  expenses. Now and deep.</li>
<li>Your product  should reduce expenses and drive revenue</li>
<li>Honestly  assess your solution vs. your competitors.</li>
<li>Cash is king  [have you gotten this message yet?]</li>
<li>You must get  to profitability as soon as possible to weather this storm and be  self-sustaining.</li>
</ol>
<p>Operations review:</p>
<ul>
<li>Engineering:  Since you already have a product, strongly consider reducing the number of  engineers that you have.</li>
<li>Product: What  features are absolutely essential? Choose carefully and focus.</li>
<li>Marketing:  Measure everything and cut what is not working. You don’t need large Product  Marketing, Product Management teams.</li>
<li>Sales &amp;  Business Development: What is your return on this investment? The Valley has  gotten fat with Sales people: Big bases, big variables. Cut base salaries on  sales people, highly leverage them with upside (increase variable) and make  people pay for themselves via increased sales productivity. Don’t add sales  people until you’ve achieved your goals with sales productivity. Be  disciplined.</li>
<li>Pipeline:  Scrub the shit out of it and be honest with yourself.</li>
<li>Finance: Defer  payments, what is essential? Kill cash burn.</li>
</ul>
<p>Death Spiral (Nobody moves fast enough in times like these, so get going and research later.)</p>
<ul>
<li>The death  spiral sucks you in, you’re in it before you know it and then you die.</li>
<li>Survival of  the quickest.</li>
<li>Cutting deeper  is the formula for survival.</li>
<li>You should  have at least one year’s worth of cash on hand.</li>
</ul>
<p>Tactics:</p>
<ul>
<li>Assess your  situation. Drop your assumptions, start with a blank page and start zero-based  budgeting.</li>
<li>Adapt quickly</li>
<li>Make your cuts</li>
<li>Review all  salaries</li>
<li>Change sales  comp</li>
<li>Bolster your  balance sheet—if you can add $5M to your coffers, take it and save it.</li>
<li>Spend like  it’s your last dollar</li>
</ul>
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